Introduced originally as a morale-booster to the British public in the face of WWII, the "Keep Calm" slogan has been used as the theme for a range of products. These are 51 double sided, playing card sized, inspirational messages in a box. Give all at once to draw from for inspiration, or keep a box to tuck an encouraging message into a lunch bag, briefcase, travel bag, pocket or purse, or to pass around to anyone in need. Your small gift will be received with smiles and gratitude for your thoughtfulness.